Corporate Identity
Art Tea Cafe - 2012
The purpose of this project was to design an identity for a small tea shop in Barrie. Deliverable items included a logo, menu, paper cup design and a small bag. With so many different object to incorporate brand identity into I wanted to create a set of graphic elements that can be used on many objects. By creating the same visual in a variety of colours I was able to keep consistent with the look of the pieces and also have some variety. The small pieces in the visuals are reminiscent of tea leaves, while the brush strokes in the back provide a connection to the arts.
